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	<title>Cindrich &#187; hugh hefner</title>
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		<title>&#8216;Survivor&#8217; All-Star Accepts Iron City Challenge</title>
		<link>http://cindrich.com/2005/survivor-all-star_jenna-morasca/</link>
		<comments>http://cindrich.com/2005/survivor-all-star_jenna-morasca/#comments</comments>
		<pubDate>Wed, 05 Oct 2005 23:29:52 +0000</pubDate>
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				<category><![CDATA[Football]]></category>
		<category><![CDATA[all star]]></category>
		<category><![CDATA[bridgeville]]></category>
		<category><![CDATA[hugh hefner]]></category>
		<category><![CDATA[jenna morasca]]></category>
		<category><![CDATA[jim obrien]]></category>
		<category><![CDATA[ralph cindrich]]></category>
		<category><![CDATA[survivor all star]]></category>

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		<description><![CDATA[Jenna Morasca, 23, who grew up in Bridgeville and played volleyball and was a cheerleader at South Fayette High School, is now meeting movie stars and soap opera stars at a birthday party for Playboy patriarch Hugh Hefner at his mansion near Chicago. She can hardly catch her breath between engagements.]]></description>
			<content:encoded><![CDATA[<p><strong><span style="font-family: Arial,Helvetica,sans-serif; color: #000000; font-size: x-small;">by                  Jim O&#8217;Brien</span></strong></p>
<p><span style="color: #000000;">A young woman from Bridgeville becomes                  a national sensation on one of those so-called &#8220;reality&#8221;                  TV shows and she can&#8217;t believe all the doors it opens.</span></p>
<p><span style="color: #000000;"><a href="http://cindrich.com/blog/wp-content/uploads/2010/01/Jenna-Morasca.jpg"><img class="alignright size-full wp-image-66" title="Jenna Morasca" src="http://cindrich.com/blog/wp-content/uploads/2010/01/Jenna-Morasca.jpg" alt="" width="270" height="270" /></a>, 23, who grew up in Bridgeville                  and played volleyball and was a cheerleader at South Fayette High                  School, is now meeting movie stars and soap opera stars at a birthday                  party for Playboy patriarch Hugh Hefner at his mansion near Chicago.                  She can hardly catch her breath between engagements.</span></p>
<p><span style="color: #000000;">Now she&#8217;s appearing at a press conference                  at the Westin Convention Center in downtown Pittsburgh. Executives                  of the Pittsburgh Brewing Company are bubbling over with excitement                  to announce that Jenna has joined their ranks to promote both                  Iron City and I.C. Light beers. Jenna is the poster-girl and billboard-girl                  in their new &#8220;Bring It&#8221; promotional campaign.</span></p>
<p><span style="color: #000000;">They&#8217;re taking on the big boys, the national                  beers, and they&#8217;re coming out swinging with a swinging young miss                  named Morasca. Her dad, Mike Morasca, who&#8217;s 55, was standing in                  the back of the room, positively beaming. He has taken a break                  from his position as supervisor of the maintenance staff at the                  Westin Convention Center to see his little girl in the spotlight                  once again.<br />
Ralph Cindrich, the sports attorney and agent who lives in Mt.                  Lebanon and has offices in Carnegie, is there, too. Cindrich has                  represented many sports stars, especially football players, through                  the years and now he&#8217;s marketing Jenna Morasca as well. Ralph                  and Mike are<br />
former football players and wrestlers who&#8217;ve tangled in their                  high school days, and have been friends ever since. Ralph&#8217;s daughter,                  Christina, is a friend of Jenna. So they know each other well.<br />
&#8220;I&#8217;m excited to be doing something different like this,&#8221;                  said Cindrich, who grew up in Avella and starred as a linebacker                  at Pitt in the early &#8217;70s and went on to play pro ball for the                  New England Patriots, Houston Oilers and Denver Broncos in the                  National Football League. Cindrich is one of the most respected                  sports agents in the business. &#8220;We&#8217;re comfortable having                  Jenna with Ralph,&#8221; said her proud father at last week&#8217;s press                  conference.</span></p>
<p><span style="color: #000000;">Jenna first gained fame last year when                  she won CBS-TV&#8217;s hit show, &#8220;Survivor: The Amazon.&#8221; She                  was competing this season on &#8220;Survivor: All Stars,&#8221;                  but had to drop out to be with her mother, Carla Morasca, who                  was battling cancer. &#8220;If there was anybody who was a survivor                  it was my mom,&#8221; said Jenna. &#8220;She battled cancer for                  12 years. She was only 47 when she passed in November. She was                  the first one to light my fire.&#8221; Jenna was close to her family                  and drew strength and inspiration from both of her parents. &#8220;They                  were the best fans ever,&#8221; she said. &#8220;My dad was always                  very competitive and yet he had a way of keeping calm in the process.                  He attended all my activities and pushed me, but kept me calm                  at the same time. He&#8217;d say, &#8216;I know you can win; let&#8217;s do our                  best.&#8217; It was always reassuring. &#8220;I liked all sports, and                  tried them all when I was young. I played softball and soccer                  and basketball, but was best at volleyball. I became a pretty                  good spiker.&#8221;</span></p>
<p><span style="color: #000000;">Her overnight fame even led to a photo                  spread in Playboy. Asked how he handled that, her dad said, &#8220;We                  talked about that and worked it out,&#8221; he recalled. &#8220;She                  had the right to pick what pictures they used, and there were                  poses she wouldn&#8217;t do. We wanted it to be tasteful. We felt it                  would be OK. &#8220;It&#8217;s nice to see something positive happen                  for your kid. We&#8217;ve been through a lot together. It&#8217;s been awful                  tough at times with what was going on with my wife. I was good                  at all sports when I was young and I tried to be positive when                  Jenna did try things. She always tried to do her best.&#8221;</span></p>
<p><span style="color: #000000;">Jenna said she is pleased to be doing something                  &#8220;in my hometown with a Pittsburgh product.&#8221; Joe Piccirilli,                  the president of Pittsburgh Brewing Company, and Tony Ferraro,                  the vice-president of sales, are both excited to have Jenna on                  their team to represent the brewery at various promotions about                  town. Part of this campaign will include a trip giveaway to Riveria                  Maya, Mexico in October for some lucky customer.<br />
Jenna, by the way, says she has an occasional Iron City. I&#8217;m an                  I.C. Light man myself &#8211; from the bottle in a frosted mug, thank                  you &#8211; because I like to support Pittsburgh companies as well.                  Bring it!</span></p>
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